Battery Fire Trends for Data Nerds

Battery Fire is a Problem

Coming into the battery industry, I didn’t know anything about the industry or what people were talking about. I wanted to set up a Google Alert System, the best tool to see industry news. For last year and a half, I have been keeping up with this practice and I’ve discovered a really important trend about battery news.

logo of google alert with the lettering and the word alert.

Google Alert is one of the best way to stay in touch with the latest news on a given subject.

When I first started, I was expecting a lot of writing on Elon Musk and new scientific discovery. To my dismay, that is not the case. By far the most common type of newsfeed that I receive on a weekly basis is about battery fire.

screenshot of Google Alert on the key word "battery" for  the week of Oct 9

An example of a Google Alert report that I receive regularly. The result of fire-related news is typical. 

Only in recent days the problem has not gotten worse, but it has become more prevalent. Just within the last 30 days, we have two major lithium battery fires on the news:

In light of the salience of the battery fire problem. I thought it would be curious to explore some of the easy-to-grab statistics on battery technology.

Google Search Trend

To establish a baseline, we need to establish the fact that batteries are becoming more and more critical in the public’s mind.

Here’s a chart of the recent google trend in battery search terms:

Search Term “battery”

Screenshot of Google Trend term for "battery" demonstrate the importance of the technology has been rising steadily. 

As we can see from the trend, in the last ten years, the battery has more than doubled in search frequency. The technology is becoming more important as we speak. Similar results can be found in the search term “lithium battery”.

Search Term “battery fire” vs. “lithium fire”

A screenshot of "battery fire" and "lithium fire" term. The dramatic increase in search interest in the last 2 years with the largest increase in the last couple of months. 

This makes sense, given the recent debacle about battery fires occurring in Florida.

So, what’s the silver lining here? The silver lining is that people will start to be more interested in battery safety.

Search Term “safe battery”

Slow and steady, the search behavior of the internet for safer battery has steadily increase over time. 

What are the Safest Batteries?

This begs the question, “what are the safest batteries in the market?” The answer is LTO (lithium titanium oxide), which is GUS Tech’s expertise.

LTO. Batteries that you can literally shoot.

Other battery chemistries in the market explode due to penetration or bending. LTO batteries you can shoot it with a gun and not have it explode. The crazy part is that it still works.

Proof. We shot some battery up in September 2024 in Kamas, UT, with a fellow ex-Navy Seal. He was very impressed.

There were no explosions, no fire, and the LTO battery still works. With this level of safety, you can be assured that you and your products won’t end up on the national news like the current growing trend.

Want to learn more about LTO?

Check out our latest article on the cheetah-fast 6-minute battery.

LTO battery employs the latest anode technology that ensures chemical stability, which allows you to fast charge, leave it in the cold, and let all sorts of freedom previously unavailable to other contemporary batteries.

Don’t believe us? Let’s talk and see if we are the right fit for your needs.

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We Shot Our LTO Battery, So You Don’t Have To. It still works.

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Why GUS LTO Batteries are the Cheetahs of Energy Storage – Fast, Safe, Reliable